Confusing sandwich coupon

200712211133 Tim asks: "Does ANYONE understand this offer? I showed it to several college-educated people, and not one of them had any idea what item had to be purchased, or what the customer could expect to receive." Link

Previously on Boing Boing:
Poorly thought-out label: Hershey's (non) chocolate milk
Silly shipping label for wine
Bad info-graphic: Ikea shopping hours chart


Discussion

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Give me the marquee/menu from behind the counter inside the restaurant and I can probably figure it out. Without that context, though, that ad is impenetrable. And with the context, it's more trouble than it's worth, probably.

Did they hire Abbot and Costello to come up with that deal?

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Perhaps the "single deal" and "double deal" are sandwiches?

It's the "2 For" that has me most bewildered.

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It's recursive, dum-dum. Choose a single deal a insert it into the 'double' deal described in the second line. Now take the entire resulting deal and substitute that as the original deal.
See?

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Easy. Buy a "2 for" double deal and you get a free single.

The copy is badly written, but just replace "any '2 for' double deal sandwich" with x, and you'll be OK. And remember: if you don't understand a question, just skip it and move on to the next one. You can come back later if you still have time left over.

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But as part of the 2-fer, you need a single, so you end up buying 1,923,475 sandwiches and paying for 641,158.33. Repeating, of course.

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Keeper of the Lantern is actually GAZOO!

"Gazoo often appears before Fred and Barney in random, often inopportune moments. He refers to Fred and Barney as 'dum-dums' and constantly causes problems for them."

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Yup, #1, Nobody is in the right. But I'm going with the third baseman, I Don't Know.

BTW, how much do they charge?

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You get a free single deal for every double deal bought that is a 2 for double deal sandwich.

simple.

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The copy is confusing, but the crest of intricately arranged fast-food delights is just plain genius. Look at how the fries seem to explode from the confines of their cardboard prison, perfect rays of deep-fried tuber representing pure culinary ecstasy. And the hot-dogs—one smothered in lava-like chili, the other stoically proud of its unadorned beauty and flavor. The chicken sandwich and hamburger are, of course, Queen and King of this glorious empire of mouth-watering goodness.

Long live the King.

Long live the KING.

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this is not rocket surgery...it's a three for two deal.

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Hmmm.. I think I'll just have a salad.

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Actually, it seems to imply that whereas in the past you could purchase two sandwiches together for a price less than the sum of their two prices, for this limited time you can purchase one for the regular price and get a second one free.

Essentially, "2-for-the-price-of-1" temporarily replacing "2-for-the-price-of-1.X".

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INFINITY SAMMACHES

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And enjoy our new arithmoquinification salad bar!

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The single is a sandwich, i.e. single patty hamburger, however it is featured on the double value menu, rally's version of the dollar menu.

So with this deal you get a value meal that comes with two single burgers, upgraded to 3 single burgers for free..

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While you've been figuring this out, we've inserted a nanite meme-insertion complex into your brains. Earth will soon be ours.

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I've had just about enough of your persnickety questions, citizen! Just point, grunt, and pay whatever they tell you to pay.

And don't forget: The more you buy, the more you save.

- yeff

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Ordinarily, you get a two for one sandwich deal (fries, drink, sandwich) from the universe of "double sandwiches" -- but now, you get the two for one sandwich deal as well as a single sandwich, which I guess is a regular, single, non-deluxe sort of thing.

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Down is up, up is down, I can't take it, it's too confusing. [Lenny leaps to his death] It's not that confusing.

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Some kind of beef.

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So it's really "3-for-the-price-of-1" temporarily replacing "2-for-the-price-of-1"? Right over my head.

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I like how no less than three different people have said "Obviously, it means..." and then made completely different interpretations of what you pay for and what you get. This only reinforces point of the original post - this ad is confusing as crap.

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Just a note: college educated ≠ can think. It was very likely a college educated person who created the mess, and definitely a college educated person the gave it the thumbs up.

Try handing it to one of the uneducated illegal aliens behind the counter. They can probably help you.

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The ad is obviously designed to entice Rally's semi-regulars to return.

A 'double deal' is often two of x or y type sandwiches for $4.

So, you'll get a third sandwich free. That's a good deal.

Ther4e is a Rallys near me. I'm going to save target, print it, and report back in January.

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If it's a three-for-two as so many people suspect, then it's not really a "2 for" deal, it's more of a "1.5 for" deal, eh?

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