Giant "bad ass" watches from Diesel

Diesel's new charmingly named Super Bad Ass Collection of giant, multi-dial watches is a spear of desiderata aimed straight at my heart. Must. Not. Buy. More. Watches.

Diesel Super Bad Ass Collection (Thanks, Mitch!)

[#1 posted by Anony Mouse, July 23, 2009 8:43 AM]

Dude! Put your Naomi Klein hat back on!

[#2 posted by Steve Schnier, July 23, 2009 8:48 AM]

Why... with one of those, I could rule the world!

[#3 posted by ackpht, July 23, 2009 8:52 AM]

So, it's 10:10 and 12:38 simultaneously? What an amazingly versatile watch.

[#4 posted by deejayqueue, July 23, 2009 8:57 AM]

I used to love Diesel watches. Then I saw a line of them that had 6 buttons on the side, and on the face was written "5 of these do nothing." It was at that point I decided I didn't like Diesel watches anymore.

[#5 posted by Anonymous, July 23, 2009 9:12 AM]

What's a "spear of desiderata"? I googled to little avail.

[#6 posted by murrayhenson, July 23, 2009 9:15 AM]

Who honestly can wear one of those big watches for more than a few days? Max Bill-designed Junghans watches, that's where it's at. Slim and elegant.

[#7 posted by Anonymous, July 23, 2009 9:17 AM]

This Diesel watch is 65mm, or in real measurements about 2.5" across. That's huge. I recently became enamored with the Nixon 51-30 and actually went to a store to try one on before buying online and I'm glad I did - it was far too large. And by comparison, that one half an inch smaller than this Diesel monstrosity.

I know, it's a matter of personal taste, but I just think these things look ridiculous.

[#8 posted by nerak, July 23, 2009 9:18 AM]

I'm sorry but I think "Super Dumbass Watch" is more appropriate. Those things are just ridiculous.

[#9 posted by TJ S, July 23, 2009 9:22 AM]

Ackpht,

I agree at the absurdity, but there is a reason behind it. From wikipedia:

Analog watches as well as clocks are often marketed showing a display time of approximately 10:09 or 10:10. This creates a visually pleasing smile-like face on upper half of the watch. Digital displays often show a time of 12:38, where the increases in the numbers from left to right culminating in the fully-lit numerical display of the 8 also gives a positive feeling.

And, since this watch has both analog and digital, you get magical time-shifting abilities.

[#10 posted by Church, July 23, 2009 9:34 AM]

Big watches will be the wide ties of the aughts. Mark my words.

[#11 posted by ian_b, July 23, 2009 9:35 AM]

Diesel does some interesting things with their designs. This one doesn't even have the dial on the face, it's on the side all tiny: DZ9044

And this one shows different animations before displaying the time when you hit a button:
DZ7086

[#12 posted by Anonymous, July 23, 2009 9:42 AM]

@TJ S

you're kidding. that is *not* on wikipedia.

[#13 posted by Baldhead, July 23, 2009 10:49 AM]

I never liked multi- dial watches. more info than just the goddamn time is too much info for now.

[#14 posted by Halloween Jack, July 23, 2009 10:51 AM]

The only way these would be truly badass is if they cost less than $100, which is all I could justify paying for a device that doesn't do anything that my phone doesn't do.

[#15 posted by Takuan, July 23, 2009 10:51 AM]

if you held a charity auction you could get a large tax deduction for donating the watch collection and also justify buying more.

[#16 posted by zikman, July 23, 2009 11:15 AM]

two watches built into one watch? you know what they say about a man with two watches...

[#17 posted by Anonymous, July 23, 2009 11:26 AM]

What I want is a watch that's an iPhone, mp3 player, and a stop watch. Maybe a heart rate monitor too. The watch I have doesn't play music or make calls and it's big enough. That's how I know I'm old.

Watches are now irrelevant and passe. Instead of becoming more useful, they are desperately crying for attention by increasing their size to that of Pluto.

Last week, my boyfriend had a watch delivered. It was gargantuan. We showed the 11 and 13-year-old and they just fell out. It was as big as the glasses of the old man in the Six Flags commercial. We shipped it back but he could have stopped strength training on one arm it was so big.

In related news, I saw a child wearing those louvered sunglasses and laughed at it.

[#18 posted by Anonymous, July 23, 2009 1:18 PM]

Does anyone make a watch with a face that is just a display screen and a chip that can be programmed? I'd love to make my own watch.

[#19 posted by hohum, July 23, 2009 1:51 PM]

@Ian_B 11, I would love that first watch if it came with a non-leather band. Grumble.

Hard to tell the size of that too… Probably would look terrible on me… I have teeny tiny wrists, and nothing but the slimmest of Skagens and Swatches actually look good on my wrist… Which is a shame because I love mechanical watches, but they are by necessity rather massive.

Fortunately, I still have pocketwatches workin' for me.

[#20 posted by TJ S, July 23, 2009 1:56 PM]

@Anon #12:

Yes it is.

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[#22 posted by Anonymous, July 23, 2009 3:01 PM]

I'd still rather have one of these.

[#23 posted by ackpht, July 23, 2009 10:32 PM]

My idea of "man jewelry" is a Lamborghini.

[#24 posted by MajorD, July 25, 2009 12:17 AM]

> Giant "bad ass" watches from Diesel

Damn! I am so disappointed! From reading the headline, I was expecting to read about an enormous character of harsh and unsavory reputation who had perched himself on top of a locomotive engine to oberve the passing scene. A sort of great big anti-social Watcher on a railroad tour.