Ript: the dude equivalent of a padded bra
Behold, gentlemen! Ript, "the revolutionary torso-enhancing undershirt." The designer of this undergarment is described as "the creative force behind P. Diddy's Sean John clothing line, where she mastered her understanding of what appeals to the most sophisticated and discriminating men." Ah, so we can blame Diddy.
"Ript" is so technologically advanced, it comes with a HOWTO, bitches:
Ript, via Book of Joe.


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sigh.... if it means that much to you, just do a half hour of sit-ups every day.
We've had ass and crotch enhancers for years. It's about time someone balanced out the top.
Good thing she wasn't working on Kris Kros's clothing line, or the most sophisticated and discriminating men would all be going around with sculpted pecs on their backs.
"the creative force behind P. Diddy's Sean John clothing line, where she mastered her understanding of what appeals to the most sophisticated and discriminating men."
I hope her shirts are more flattering than her pandering is.
"It's about time someone balanced out the top."
This is true, tops do need a good sense of balance. It gets tricky sometimes I guess.
Using a patent pending design and dual fabric technology, the RIPT FUSION's mid-panel sucks in the belly and creates core consciousness while the chest and sweep of the shirt are a light-weight, soft cotton perfect for wearing under all types of clothes. Best of all, it looks just like a regular white T-shirt so no one in the locker room will ever know how he got so...ripped! So, wear RIPT under a dress shirt, a polo, or a sweater and replace the tired, white undershirt for good.
ompression garments have long been a staple in athletes' locker rooms and RIPT FUSION applies the same concept now to men's fashion. Compacting the abdomen and back creates a flatter silhouette under clothes, and the support offers other benefits, such as better posture and a greater sense of security.
i think this is less of a 'padded bra' and more of that "shapeware" stuff that aging women who refuse to exercise buy at the mall or off of infomercials at 2pm on a sunday afternoon.
But, what about man-boobs?
That shirt will enhance man-boobs?
Just think about that...
Ironically, the model wearing it here is very likely in top shape.
I like the bullet list of product details, especially:
• Ageless for comfort
(WTF?)
Oh brilliant, it's a tight t-shirt.
This doesn't pad the abdomen to fake definition on outer garments, as indicated by the title and summary. A quick read of the site indicates it's more akin to a compression shirt for the abdomen, but not designed to enhance a workout, but rather to enhance definition that would otherwise be hidden by a normal undershirt.
Women have had similar shirts for a while, now. The difference is they are just a single layer of fabric and designed to be outerwear, not undershirts. They're called baby doll shirts.
#9 - of course.
The only problem with this is when you get back to the bedroom and take it off, and she's supposed to just be blind to your beer gut? I don't think so. It's the same with padded bras and compression underwear - leave them out, and either fix your body image and stop worrying about it, or do some exercise and fix the shape of your body.
@12: So are you saying it's just a tighter, or possibly more tailored, shirt? A babydoll is just a regular t-shirt cut so it actually fits a woman's curves.
Padding? My girlfriend calls it 'insulation'.
As a straight man I'm not so much concerned as to the tastes of "sophisticated and discriminating men."
"Padding". Ahem.
As the product is basically a girdle for men infused in a shirt, it will definitely have its limitations and may not really be good for some who have bigger guts. If one aims to get come tactile feedback to maintain a good posture, I would suggest cheaper options like taping or bandaging.
This is just evidence that more and more men are getting conscious of how they look nowadays.
Here's the DIY version. =P
http://www.claudiapuyo.com.ar/zapp.jpg
I will wait until they make one that appeals to women.
I love the guy's expression in the photo there.
He's like... "YEAH! Check it OUT!"
That's funny.
i'm glad they tell us how to take it off for maxiumum sex appeal - the ol' "grab one side and pull it over your head" trick.
http://imgur.com/kpbzC.jpg
Finally. The male equivalent of SPANX. Now if society can only damage his self esteem enough to make him feel like he can't get laid without it.
It's funny how we see this as impractical when it's on a dude.
Does it come in 3XL?
. Using a patent pending design and dual fabric technology, the mid panel sucks in the belly and creates core consciousness while the chest and sweep of the shirt are a lightweight, soft cotton perfect for wearing under all types of clothes
Core consciousness: the inescapable feeling that you're wearing a girdle.
So she's managed to double the cost of a quality compression shirt, while providing less actual compression?
@19 here is a better DIY http://lmgtfy.com/?q=gym
:)
@29 Cszostek:
Mine is faster and easier and less painful. And more in the spirit of the original product.
Yours is better. And lasts longer. But it's harder to take off.
=D
To be fair, if this thing is anything like the compression shirts trans men use to hide their chests, they are legitimately difficult get on and off. Instructions are useful, or at least reassuring. The first few times I tried I was certain that I must be doing something horribly, horribly wrong.
C'mon Eddie, ya know you want me, ya know you do!
This is just going to lead to disappointment when you get home...
There are good reasons to have something like this - costuming and disguises, for instance. Sophisticated and discriminating men know they might sometimes need to look like someone else, and go the distance.
Corsets for men must be just around the corner. Finally.
There have been corsets for men for hundreds, if not thousands of years.
http://imagecache2.allposters.com/images/153/855748.jpg
@36 Antinous
Sure, they exist. But unlike female corsets, which have many a niche to survive in, they are mostly dead in modern society (except for some very specific subcultures). If such minor upper-body-shaping clothes for men become more acceptable then, perhaps, they might open the way for such things to become more common place.
http://farm3.static.flickr.com/2356/2067191337_96eac81ce3_o.jpg
I looked just like this — fifty years ago!
Thank god for P Diddy: finally some common sense instructions for putting my shirt on! Mom, you're no longer required!