Real fake (un)natural Japanese packaging

Posted by Cory Doctorow, February 22, 2008 10:11 PM | permalink

Pingmag's got a lovely feature on Japanese packaging design that imitates natural materials, such as fake printed cardboard bamboo sheaths, plastic fake "bamboo" bottles, and other natural/plastic hybrid packaging techniques.

Bamboo is naturally divided into sections and here it ingeniously functions as the mould and the container for the jelly as well. Efficient! Amazing! Perfect!
But to temper the delight: There is an extra tool required to make the yokan slip out of its container. This involves additional effort.
In contrast, the plastic replica is easier to open.

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Discussion

Take a look at this

#1 posted by the specialist , February 23, 2008 8:24 AM

hideous fakery. plastic is forever. what a waste. another sales con - 'natural' looking plastic containerism. if they go to this much trouble to fake the customer out with just the packaging, I wonder what mysteries the actual product contains? yuk. just the kind of thing to make me never purchase this product.

Take a look at this

#2 posted by CountD , February 24, 2008 8:54 AM

It wears her out.
It wears her out.