Ben Sakoguchi's orange crate label paintings

In the 1970's—after cardboard cartons had replaced wooden crates—beautifully printed labels that had long been stored in packing houses were being sold as collectors' items at the flea markets Sakoguchi frequented. He was attracted by the familiar orange crate label format, and started using it in a series of small paintings.

Just as the actual labels had depicted a wide variety of subjects—Sakoguchi's paintings sampled events, issues and attitudes of modern culture. He produced several hundred orange crate label paintings (1974 - 1981) before moving on to other projects.

In 1994, Sakoguchi revisited the orange crate label format, and has continued the series.