Monday, August 16, 2004
GE's Fantastic Voyage
Over at the NanoBot, Howard Lovy writes about General Electric's new "Fantastic Voyage" television commercial:
"General Electric is working on real-life nanotechnology, but somebody in its ad department knows that lectures on the company's R&D in nanocomposites and nanostructured optoelectronics will leave viewers running for the fridge or the remote. Instead, it chose to try for the imagination, using cultural icons and humor."Link
posted by David Pescovitz at 08:41:08 AM permalink | Other blogs' comments
