Globalization of snacks: Vada Pav (TM) to kick McDonalds' ass in India

BoingBoing reader Avi Solomon says:
The 'wada pav' (batter-fried mashed potato with bread & chutney) is a daily fast-food staple of millions of Mumbai citizens. Now it has been branded and TQMed to compete with McDonald's and is all set to take over the world. This is true reverse globalization-Here comes India!
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Xeni Jardin

Boing Boing partner, Boing Boing Video host and executive producer. Xeni.net, Twitter, Google+. Email: xeni@xeni.net.

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