Sunday, April 18, 2004

Are you now or have you ever been a Subservient Chicken?


BoingBoing reader Dave says:
Ms. Jardin, Though you might be intereested in this tidbit. I got a phone call from International Communications Research (ICR) for a survey yesterday. Buried among the questions about credit counseling services, political affiliation, and consumption of coffee, tobacco, and fast food products, I got this series of questions.

"Do you have an Internet connection? Have you ever visited the website subservientchicken.com? Would you visit it again?"

These were followed up by questions about the BK Tendercrisp Sandwich and their low-carb menu. Looks like they're looking to evaluate the potency of their stealth marketing campaign.

Link to earlier BoingBoing posts on the Subservient Chicken online ad, including an expose of the chicken's X-rated code (which has now been removed from the site. No "blowjob" or "hump me"s for you today.)



posted by Xeni Jardin at 09:15:30 PM permalink | Other blogs' comments

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