Salem paying flirts to take photos of drivers' licenses

A poster on Farber's IP list sez:

The Salem cigarette brand is marketing itself by paying attractive young men and women to give away its product. To keep these employees from making mass donations to their friends they've been given digital cameras. They're asked to photograph a unique driver license for every 3 packs given away. I witnessed this at my first visit to Dee's Cafe on the south side. It's a favorite hangout of Pittsburgh bike messengers, hep cats, artists, and smokers. About 30 packs were given away in the hour that I was there.

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