Monday, September 29, 2003

GPS will pinpoint Coke prize winners


Presently topping my list of scary/surreal commercial applications for GPS technology:
Next summer, Coca-Cola plans to use satellites to find U.S. buyers who happen to purchase special cans of Coke products. They will be winners in a giveaway that will feature Hummer H2 sport-utility vehicles. The giant vehicles will be presented in person, using satellites to locate the recipients."
Link (Thanks, tregoweth!)



posted by Xeni Jardin at 09:36:55 PM permalink | Other blogs' comments

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